Best Tools & Resources For Freelancers, Entrepreneurs, & Business Owners

Best Tools & Resources For Freelancers, Entrepreneurs, & Business Owners

A collection of resources + curated directory of the best tools to help marketers like you.

A collection of resources + curated directory of the best tools to help marketers like you.

Stock Photography

Stock Up: Free stock photo websites in one place.

Pexels: Best free photos in one place.

All The Free Stock: Free stock images, icons, and videos.

Unsplash: Free (do whatever you want) high-resolution photos.

Pixabay: Free high quality images.

Startup Stock Photos: Free photos for startups, bloggers, publishers, websites, designers, developers, creators, & everyone else.

Jay Mantri: Free stock photos.

Moveast: Journey of a Portuguese guy moving that decided that every photo should be used for free (CC0).

Travel Coffee Book: Sharing beautiful travel moments.

Designers Pics: Free photographs for your personal & commercial use.

Death to the Stock Photo: Free photos sent to you every month.

Foodie’s Feed: Free food pictures in hi-res.

Mazwai: Free creative commons HD video clips & footages.

Jéshoots: New modern free photos.

Super Famous: Photos by Dutch interaction designer Folkert Gorter.

Negative Space Beautiful high-resolution free stock photos.

Picjumbo free stock photos, backgrounds and images in high‑resolution for personal and commercial use

Stokpic Unlimited Royalty Free stock photos and images For Commercial use

Kaboompics Free stock photography & Color palettes.

Research + Explore Ideas

Google Trends: Explore what the world is searching.

Buzzsumo: Analyze what content performs best for any topic or competitor.

Ahrefs: Toolset to grow your search traffic, research your competitors, and monitor your niche.

SEMrush: All-in-one Marketing Toolkit for digital marketing professionals.

Hubspot Blog Topic Generator: Custom blog ideas generator.

Milanote: This is an easy-to-use tool to organize your ideas and projects into visual boards.

Xtensio: This tool makes it easy for teams to create and share beautiful living documents.

Branding & Logo

Brand New⁣: Covers redesigns and new designs of notable products, companies, services, and organizations across all industries and locations.

Font Flipper⁣: Find free fonts.

Find Guidelines⁣: Find easily and quickly the web guidelines from the most famous brands, ▪ especially social networks.

Pitchproof: Allows you to build logo presentations easily.⁣

HolaBrief: An online tool that helps you to ask all the right questions and make any design brief easy, collaborative and most importantly, useful. ⁣

LogoLab: Puts your logo to the test by testing key factors like scalability, silhouette & balance.⁣

Logo Rank: Uses AI to test the uniqueness, legibility & color of your logo. ⁣

Coolors: Allows you to generate colour schemes quickly.⁣

Logaster: Professional online logo maker & generator.

Hipster Logo Generator: It’s Hip, It’s Current, It’s Stylish, It’s Hipster.

Squarespace Free Logo: You can download free low-res version for free.

Signature Maker: A free web based tool that creates your handwritten digital signature.


Canva: Simple graphic design tool for creating presentations, social media graphics, and more with thousands of beautiful layouts.

Pixlr: Pixlr Editor is a robust photo editor available on both desktop and mobile.

Skitch: Get your point across with fewer words. Free tool to convert anything into engaging infographics.

Placeit: Create mockups, logos, videos & designs in seconds. Super easy to use tool to make product, services, and promotion videos.

Pablo: Design engaging images for your social media posts in under 30 seconds.

Writing (Blogging)

Hemingway: Hemingway App makes your writing bold and clear.

Grammarly: Compose bold, clear, mistake-free writing with AI-powered writing assistant.

Medium: Everyone’s stories and ideas.

ZenPen: The minimal writing tool of web.

Story Wars: Create stories together.

Egg Timer: A simple countdown timer.

Wattpad: The world’s largest community for readers and writers.

Known: A collaborative social publishing engine.

Free Summarizer: Summarize any text online in just a few seconds.

CoSchedule: Blog post headline analyzer. When you return your text will still be here.


Ahrefs: Toolset to grow your search traffic, research your competitors and monitor your niche.

MOZ: SEO software and data to help you increase traffic, rankings, and visibility in search results.

Serpstat: The growth hacking tool for content marketing, SEO, PPC and search analytics. Find great keywords using Google autocomplete.

Ubersuggest: Free tool which shows you how to win the game of SEO.

SEMrush: All-in-one Marketing Toolkit for digital marketing professionals.

Answerthepublic: Free tool to get content ideas in seconds.

Buzzsumo: Analyze what content performs best for any topic or competitor.

Hotjar: The fast & visual way to understand your users.

RankMath: SEO plugin which helps you optimize your content for search engines.

SEO Site Checkup: Check your website’s SEO problems for free.

Hubspot Marketing Grader: Grade your marketing for free.

SimilarWeb: Analyze website statistics for any domain.

SERPs Rank Checker: Free keyword rank & SERP checker.

OpenLinkProfiler: Analyze the links of any website for free.

Nibbler: Test any website.

Browseo: How search engines see your website.

Broken Links: Find Broken Links, Redirects & Site Crawl Tool.

Copyscape: Search for copies of your page on the web.

Google Pagespeed Insights: Check the performance of your site.

Pingdom: Test the page load time, analyze it, and find bottlenecks.

GTMetrics: Analyze your page’s speed performance.

Moz Local: Check your local listings on Google, Bing, and others.

XML Sitemaps: Sitemap generator that creates XML & HTML variants.

W3C validator: Check the markup (HTML, XHTML, …) of Web documents.


ConvertKit: Email marketing tool specifically designed for bloggers and other creators. An excellent tool for creating behavioral email campaigns.

CampaignMonitor: Email marketing tool which makes it very easy to create, send and measure the impact of your email marketing campaigns.

Mailchimp: Send 12,000 emails to 2,000 subscribers for free.

ManyContactsBar: Real time data enrichment when visitors fill the data on any webpage.

Hello Bar: Get more email subscribers.

Sumome List Builder: Simple tool to collect email addresses.

Mandrill: The fastest way to deliver email. Free 12K emails/month.

Mailgun: Email service for developers with powerful APIs that enable you to send, receive and track email effortlessly.

Sendgrid: Delivers your transactional and marketing email. Free 12K emails/month.

Mailtrack: Free email tracking for Gmail.

Beefree: Free and quickest way to design elegant, mobile responsive emails.

Canned Emails: A minimal site with prewritten emails.

RightInbox: Track emails or set up email sequences in Gmail.

MailTracker: Simple and free email tracking for Gmail (free Chrome extension by

Analytics + Attribution

Google Analytics: Easy and free analytics by Google.

Amplitude: Product Intelligence driven data to help you understand your users, rapidly release better product experiences, and grow your business.

Segment: Clean, collect, and control your customer data with Segment.

Clicky: Real time web analytics with heatmaps, uptime monitoring and so much more.

Customer Service & Surveys

WP Forms: Drag & drop WordPress form builder

Typeform: Free beautiful online survey & form builder.

JotForm: Easy to use online form builder for every business.

Google Forms: Free forms by Google.

Free Survey Creator: Create a survey. Get user feedback for free.

SurveyMonkey: Most popular free online survey tool.

Helprace: Customer service tool (tickets, Email Management, Customer Community, Feedback, Docs & Knowledge Base).


Wave Accounting: Financial Software for Small Businesses.

FreshBooks: All-In-One Small Business Invoicing and Accounting Solution.

Quick Books: Simple accounting software.

Xero: Online accounting software for your small business.


And Co: Send proposals, invoice, get paid and manage your time and tasks.

Invoice to me: Free Invoice Generator.

Slimvoice: Insanely simple invoices.

Wave: Free & easy accounting, invoicing and more. Free invoice generator.

Hubspot: Free invoice generator to create and download professional invoices.


Kiss: Free legal docs for startup founders and investor.

Docracy: An open collection of free legal documents.

Shake: Create, sign and send legally binding agreements in seconds. Free for personal use.


Payoneer: Get paid by companies and marketplaces worldwide.

TransferWise: Send Money Abroad with TransferWise.

Venmo: Send money and make purchases.

Stripe: Stripe is the best software platform for running an internet business.

PayPal: PayPal is the faster, more secure way to pay online.